Marketing Analytics Sr. Assoc

Marketing Analytics Sr. Assoc

  • Anywhere

Company Name:-
JPMorgan Chase Bank, N.A.

Job Location:-
Columbus, OH

Job Summary:-
Job detailsJob TypeFull-timeFull Job DescriptionChase’s Marketing Analytics Team drives data driven, customer centric marketing across all of our lines of business and Chase’s Chief Marketing Office to deliver world class marketing.

The primary goal is to find the most impactful marketing opportunities through optimization and personalization across all marketing channels.

Chase’s marketing organization has a culture of putting data at the center of every decision and depends on a high performing analytics team to deliver strategic thought partnership, campaign and testing strategies, and insight that drives action.

This role is focused on acquisition and engagement of our customers across all lines of business – Consumer Banking, Credit Cards, Business Banking, Auto, Home Lending and US Wealth Management.

It is our mission to be customer focused and deliver messages that matter to grow relationships across the customer’s journey.

This in turn delivers value for the firm, our stakeholders, and our clients.

As a member of the Marketing Analytics team, the right candidate will be a major contributor to the analytics book of work that is transforming Chase’s marketing across our channels – particularly digital (chase.

com site and mobile app) – to a hyper-personalized, data-driven, customer centric model.

This will require deep understanding of our platforms, capability, data assets and analytic tools to craft the vision for the future and develop a roadmap to get there.

The candidate will partner strategically across the firm with marketers, channel owners, digital experts, and the broader analytics community to help drive business goals through deep understanding of marketing analytics and optimization.

The ideal candidate in this role with have a foundation of professional experiences to call on with depth in financial services, marketing, data and analytics as well as strong intellectual curiosity and communication skills.

The candidate should be self-driven and independent, motivated to establish and grow a platform to push the business forward.

Performance Measurement & Strategy
Establish and track channel performance KPIs, communicating findings to senior CCB leadership to improve strategyBuild business-crit

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