Web Analytics Online Business

Web Analytics Online Business

  • Anywhere

Company Name:-
Lenovo

Job Location:-
Bengaluru, Karnataka

Job Summary:-
General Information
Req #
100009096
Career area:
Sales Support
Country:
India
State:
Karnataka
City:
BANGALORE
Date:
Monday, April 26, 2021
Working time:
Full-time
Why Work at Lenovo
Here at Lenovo, we believe in smarter technology for all, so we spend our time building a society that’s brighter and more inclusive.

And we go big.

No, not big—huge.

We’re not just a Fortune 500 company, we’re one of Fortune’s Most Admired.

We’re in 180 countries, working with 63,000 brilliant colleagues and counting.

And we’re known for the world’s most complete portfolio of smart technology, from devices to software to infrastructure.

With our ingenuity, we help millions—not just the select few—experience our version of a smarter future.

The one thing that’s missing? Well… you.

.

.

Description and Requirements
Responsibilities Living and breathing all data related to consumer journeys on platforms in Lenovo Etail biz Set measurable objectives around developing a data-driven mindset in the organization, as regards analytics and insights on web activity for Lenovo Etail Biz Manage, execute instrumentation and platform integration with our Analytics toolkit, including Adobe SiteCatalyst, Adobe Test and Target and other Adobe marketing technologies Go deep into the data to uncover non-obvious insights that would allow us to achieve higher engagement with web users, better ROI from marketing campaigns and SEO Create strong data visualization via dashboards, reports and automated workflows that provide insights to business stakeholders in an easy-to-use and on-demand fashion Liaise with key stakeholders (IT, Brand, Regional Marketing, Digital Marketing agencies, Lenovo corporate teams) in furthering our marketing objectives.

Be seen as the go-to person for all things Analytics.

5-7 years in data/analytics oriented roles Expert-level skill with Adobe Analytics/Site Catalyst or similar Tier-1 business insights solution, and integration with other software suites for A/B testing, e.

g.

Adobe Test and Target Hands-on experience with digital marketing agencies, performance marketing, SEO strategies, optimizing acquisition channels, attribution modeling Bachelor’s degree in Computer Science, Applied Math, Statistics, Marketing or similar.

Adva

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