Senior Associate-Data Analyst
Company Name:-
Publicis Sapient
Job Location:-
Bengaluru, Karnataka
Job Summary:-
Company Description
Publicis Sapient is a digital transformation partner helping established organizations get to their future, digitally-enabled state, both in the way they work and the way they serve their customers.
We help unlock value through a start-up mindset and modern methods, fusing strategy, consulting and customer experience with agile engineering and problem-solving creativity.
United by our core values and our purpose of helping people thrive in the brave pursuit of next, our 20,000+ people in 53 offices around the world combine experience across technology, data sciences, consulting and customer obsession to accelerate our clientsÂ’ businesses through designing the products and services their customers truly value
Job Description
Publicis Sapient is looking for Senior Analyst who can collect, process, and act on data from a multitude of sources to feed business-improving insights and puts it all together into presentations that bring the story home to our clients.
Someone who can directly work with clients to grow and mature their business by utilizing digital analytics and turn it into more of a Central pillar in their business.
An analyst who can advise, consult, and deliver.
Your Impact:
Work closely with Senior Management, Category teams, UX, Design, Production etc to scope out requirements, define tests for A/B testing , create hypotheses, develop variations to test, build tests and thoroughly QA them.
Generate insights based on trends observed in the data, tie back to the business initiatives and update business owners
Analyzing online user behavior, conversion data and the customer journeys leading to optimize user experience.
Create effective presentation and story boarding to create an impact on executives
Post-Naukri
Qualifications
Experience in working on a Data Visualization/BI/MI tool (Tableau, Power BI, Data Studio etc.
) and understanding of deployment process in an enterprise setup.
And excellent dashboard skills coupled with analytical thinking to help define business specific dashboards
Excellent analytical skills to investigate and understand the opportunities of where A/B testing may be required and analyze the success of tests that have been run.
Good understanding of customer
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