Your responsibilities 

The main responsibility of the Marketing Analytics is to understand and manage all Philips business’ needs for B2C and B2B in terms of data acquisition, data quality, data insights to support and boost Philips consumer/customer engagement and return on investment.

You will have to quickly identify the major challenges, take ownership on them and move forward to plan and manage programs, actions and stakeholders within all given KPI and deadlines, always keen to team-up with colleagues and learn from their experiences.

Your core responsibilities will be:

• Media and sell out performance KPI set-up, ongoing alignment and guidance at Sector/business Group/ Market level
• Insights generation and reporting at corporate/business/ level
• Strategy build-up to support Sectors and Markets needs to boost the overall campaigns performances and effectiveness
• Responsibility for strategic delivery and planning of Media data and insight activities at Corporate level, facilitating and driving key business decisions
• Champion the business requirements in the data arena with a specific focus on new digital data capture processes
• Manage and resolve key data strategy issues involving quality, consistency, privacy and growth
• Develop and boost Media insights skills and knowledge within Philips businesses and Markets and other Corporate stakeholders
• Help develop and implement MMM models and deep dive analysis around Media data

Your team

You’ll be part of the Marketing Insights & Analytics team, composed by business analysts and data scientists and led by a Global Head of Marketing Data Analytics, within Philips Group. You’ll be based in our Bangalore office.

We are looking for

Our ideal candidate is a fairly experienced Business Analytics professional with a strong Consumer Marketing background, willing to take his career to the next level by joining Philips and working on a global scale.

The main requirements for this role are:

• Economics/Statistics and/or Marketing & Communication background, with a strong focus on Media spends and return on investment activities with very strong Marketing data analytical and planning skills. A minimum of 8 years of proven Busines Analytics experience, ideally within large Companies or key Media Agencies.
• Strong working experience on MS Excel, SQL, and BI tools (Qlik/ PowerBI/Tableau)
• Professionals with hands on Python experience will be preferred
• Proven experience in managing complex, big and multiple Databases
• Maintains awareness of new and emerging technologies and the potential application on client/customer engagements.
• International background, able to manage multiple stakeholders in different Countries and contexts.
• Familiarity with SaaS Marketing automation tools will be an advantage.
• Strong leadership skills and the ability to work across cultures, teaming up with colleagues located in all the global markets where Philips has offices.
• Fluent business-level English is a necessary requirement. Additional languages are welcome.