Responsibilities

• Be a primary point of contact for all product/consumer analytics with clear understanding of the product and business needs
• Maintain the product data landscape and consistently seek opportunities to enhance understanding of customers, market and product fit
• Ensure tracking, stitching and reporting of marketing data and provide a clear understanding of customer acquisition process and cost
• Model consumer behavior and build user persona using product usage / transaction data (click stream etc.)
• Drive product strategy by defining hypothesis, designing experiments and perform A/B testing to continuously optimize product features/consumer behavior and metrics
• Collaborate with the BI team to build standardized business insights such as cost / revenue reports, sustainability metrics etc.

Profile

• Have managed end-to-end product / data analytics for digital products (mobile apps, websites) covering from data acquisition to reporting and marketing analytics
• Handled at least three detailed business analysis/intelligence domain projects such as product performance analytics, user analytics, marketing analytics, sales / transaction analytics & reporting etc.
• Preferably, have experience in setting up and managing a team of analyst with common best practices for product analytics
• Experience in Python for data analytics and hands on experience in BI tools (we use PowerBI) is highly preferred
• Have worked with product analytics tool sets (GA, MixPanel etc.) and have in-depth knowledge on their integration in digital products (mobile apps)
• Knowledgeable in applied statistical methods, visualization, database queries and leveraging Excel / PowerPoint / dashboards for communication to stakeholder

Additional Information

We strive to reflect the diversity in society and encourage all qualified applicants from all background to apply. We are committed to creating a work environment that fits gender equality and allows combining career progress with the needs of a family or other personal circumstances

Why us?

• Evolving tech development division of an established agricultural products and services company.
• Explore and develop digital, software, hardware products, which provide value to farmers, smallholder communities and the value chain.
• Be part of our mission to build sustainable solutions that benefit humanity and the environment.
• Full-time, permanent and freelance contract options available with competitive remuneration + benefits.
• Support for personal development, training and continuous learning.
• Commitment to using new technologies and frameworks, meetups, and knowledge sharing.